Today, YouAppi received the Business Intelligence Group’s BIG Award for Business and was named 2018 Product of the Year. The organization’s annual program was advertised as the “Product of the Year” program and was launched to reward companies, products and people that are leading their respective industries.
YouAppi’s 360 Platform, initially launched last year and now in use by nearly 500 of the world’s most prominent global brands addresses five critical needs for today’s marketers: user acquisition, brand video, rewarded video, re-engagement and social media. The YouAppi 360 Platform employs powerful technical capabilities to ensure brands connect with the most relevant mobile users in their market.
“We are thrilled to be recognized for the hard work and dedication our team delivers to global advertisers every day,” said Moshe Vaknin, CEO and Co-Founder, YouAppi. “The mobile market is evolving and changing minute by minute and we have architected our 360 Platform to be able to sustain the demands of the market today, as well as prepare for the future, all the while continuously delivering for our clients.”
“We are so proud to reward YouAppi for their outstanding 2018 results,” said Maria Jimenez, chief nomination officer of the Business Intelligence Group. “This year’s group of winners are clearly leading by example in the global business community.”
Product of the Year
YouAppi 360 Degree Growth Marketing Platform, Technology
YouAppi’s 360 Platform is the leading growth marketing platform for premium mobile brands. By combining the power of machine learning with YouAppi’s proprietary predictive algorithms and cohort technology, YouAppi can analyze the mobile content consumption patterns of over two billion users, converting data into profitable users.
Headquartered in San Francisco, YouAppi operates across twelve countries in Asia, Europe and North America. Follow us on Twitter, Facebook or LinkedIn, or for more information, visit www.youappi.com.
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About Business Intelligence Group
The Business Intelligence Group was founded with the mission of recognizing true talent and superior performance in the business world. Unlike other industry award programs, business executives—those with experience and knowledge—judge the programs. The organization’s proprietary and unique scoring system selectively measures performance across multiple business domains and then rewards those companies whose achievements stand above those of their peers.