November 29, 2016
Native Ads Outperform Other Mobile Ad Units Tyrone Stewart 7th December 2016 Native ads generated a click-through rate 30-40 per cent higher than other mobile user acquisition campaigns, according to research by YouAppi. The research, based on hundreds of mobile user acquisition campaigns in 2016, also found that the conversion rates achieved by native campaigns were […]Continue Reading
Welcome to Part Two of the conversation between YouAppi CRO, Leo Giel and Thy Dinh, Mobile Marketing Manager for The New York Times, where Dinh expands on how the traditional media brand is innovating on mobile. Watch to learn more about how The New York Times approaches optimizing user experience and tracking customers across different platforms. Stay tuned […]Continue Reading
YouAppi is Short-Listed for the 2015 Red Herring Top 100 North America Award New York, NY – May 26, 2015 – YouAppi, a pioneer in data-driven mobile customer acquisition, announced today it has been short-listed for Red Herring’s Top 100 North America award, a prestigious list honoring the year’s most promising private technology companies from the […]Continue Reading
YouAppi is a fully managed solution for mobile brands, providing one single point to streamline their mobile media buying. YouAppi’s OneRun platform combines the power of machine learning with our proprietary predictive algorithms, and cohort technology, to analyze the mobile content consumption patterns of over 1.5B users, converting data into profitable users.
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