YouAppi has announced the launch of its lightweight SDK, designed to seamlessly deliver the company’s comprehensive 360 Degree Growth Marketing platform to leading mobile brands. This new SDK enables full control of ad delivery, including rewarded video, interstitial video and interstitial ads, through an intuitive, self-service platform. YouAppi’s 360 Degree Growth Marketing platform, rooted in machine learning-based predictive and matching technology, works across six distinct pillars to deliver a highly optimized user journey that begins with awareness, propels toward purchase, and continues to deliver via re-engagement.
“Our SDK is a vital component of our 360 Degree Growth Marketing platform, as it provides publishers and app marketers critical revenue streams, while ensuring users are rewarded for their time and engagement,” said Moshe Vaknin, CEO and co-founder, YouAppi. “We designed the SDK to deliver real results that translate to a more seamless and straightforward way to monetize apps across a wide variety of verticals.”
Adotas – Mobile First? Building Your Mobile Marketing Strategy Since the rise of the WAP mobile standard in the 1990s, every year, some mobile analyst has declared that this year would finally be THEyear for mobile. But each year, though we got closer, mobile failed to deliver an experience that drove end users en masse […]Continue Reading
Android Trends to Watch for in 2017 Farewell 2016 and hello 2017! With the clear eyes that a new year can bring, we look at the Android changes that hit the market in 2016 and prepare for the upcoming year. Some trends will dry up and disappear, while others will become true market drivers. Here […]Continue Reading
YouAppi Unveils Six New Anti-fraud Tools Tim Maytom 24th August 2016 Mobile growth platform YouAppi has introduced six new diagnostic tools for its OneRun solution aimed at combating mobile ad fraud, with the hope of creating a dynamic solution that can address the evolving range of illicit activity aimed at mobile users. “With new mobile […]Continue Reading
YouAppi is a fully managed solution for mobile brands, providing one single point to streamline their mobile media buying. YouAppi’s OneRun platform combines the power of machine learning with our proprietary predictive algorithms, and cohort technology, to analyze the mobile content consumption patterns of over 1.5B users, converting data into profitable users.
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